July 18th, 2024

How Would YOU Protect This Book? Copyright? Trademark? Patent?

Hello Reader,

In this Issue:

We are quizzing YOU, the reader on how YOU would protect a book if YOU were the author!
Sony PlayStation's Cop Simulator game violates the NYPD trademark as well as the LAPD’s famous “To Protect and to Serve” slogan in their game.
Week 19, Chapter 19 of James Clear's Atomic Habits.

How would YOU Protect This Book?Copyright? Trademark? or Patent?

Transcript:
Let's say you're the author of the book Atomic Habits.
What intellectual property protection would you use to protect this book?
Option 1: Would you file copyright protection on this?
Or Option 2: Would you file trademark protection for this?
Or Option 3: Would you file a patent protection on this?
Which option did you choose?
Click on This Link for the Answer!

PlayStation police simulator violates ‘NYPD’ trademark

A police simulation video game recently-released for Sony’s PlayStation console violates trademarks owned by the cities of New York and Los Angeles PlayStation police simulator violates ‘NYPD’ trademark

BUSINESS TIPS AND TRICKS

This is Week 19 and Chapter 19 of our 20-part Atomic Habits by James Clear weekly read through! Get the book and join us every week!

Transcript:
It's week 19, chapter 19 of James Clear's Atomic Habits. Here, the chapter is called the Goldilocks Rule: How to Stay Motivated in Life and in Work. People reach their optimal stage when they're doing a task at the edge of being challenging. People need the challenge; they don't want to be bored. When they get too bored, then that's when they give up.

The greatest threat to success is not failure, but boredom. He mentioned this one elite coach he talked to about what he looks for in an athlete. Genetics, luck, talent, but one thing that he mentioned that he wasn't expecting to hear was at some point it really comes down to who could handle the boredom of doing training every day, doing the same lifts every day, handling that every day.

As habits become routine, they become less interesting and less satisfying. Anyone can work hard when they're motivated. It's the ability to keep on working when they're not motivated to do so. Professionals stick with schedules no matter how motivated they are. Amateurs allow life to get in their way.

That's chapter 19 of James Clear's Atomic Habits. See you next week for the last chapter, chapter 20.

If you would like to follow along with the series, here is our Atomic Habits by James Clear playlist:

Thank you for being a part of our community, and we look forward to helping you safeguard your brand's identity and thrive in the world of trademarks!

Warm regards,
J.J. Lee and the Trademark Lawyer Law Firm Team!

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What are Trademark Application Suspensions?

Suspensions are when your application is on hold. There are various reasons a trademark application can be suspended. However “likelihood of confusion” with prior application(s) filed and submission of foreign application are the most common reasons the USPTO may suspend an application. During a trademark suspension period, your lawyer will provide guidance on the next steps and whether it might be best to file an argument or pursue a coexistence agreement.

What are Disclaimers for Trademarks?

A disclaimer usually refers to a statement which indicates that you are not claiming exclusive rights to use the word(s) or a design element in your trademark application. A disclaimer allows for registration without creating a false impression of the registrant’s rights. A good example of this is disclaiming “café” if your services are for a café.

What is the Supplemental Registry?

If a trademark is not eligible for the Principal Registry, there is sometimes an option to register on the Supplemental Registry. In cases where the USPTO finds the trademark application is merely ornamental, merely descriptive, or primarily geographically descriptive, the USPTO may allow the application to be registered on the Supplemental Registry. However, over time, the mark may acquire distinctiveness and possibly become eligible for the Principal Registry.

What is the Date of First Use?

Two dates must be specified in a trademark application: Date of First Use Anywhere: The “anywhere” refers to use in the U.S. or elsewhere. This is the date the goods were first sold or transported, or the services were first rendered under the mark. The use must also have been bona fide and in the ordinary course of trade. Date of First Use in Commerce: This is the date when the goods were first sold or transported, or the services were first rendered under the mark in interstate or international commerce. The use of the mark must have been bona fide and in the ordinary course of trade.

What is the Renewal Timeframe for a Trademark?

The renewal timeframe for a trademark is between the 9^th and 10^th year anniversary of the trademark registration, and then in ten-year intervals. It is important to be aware that the USPTO also requires a registrant to provide an affidavit at the 5th and 6th years of ownership stating that the trademark is still being used in commerce. Failure to comply with the renewal timeframes or the affidavit requirements will result in the cancellation of the trademark registration.